We have capabilities to solve both complex and basic data analysis problems using best of breed human resources and Statistical Packages.
• We are managed by a blend of young & professionals with many years’ experience in analytics field. We bring to the table complementary research skills in data processing, analytics, account planning, client servicing and marketing consultancy in countries like India and Japan.
• Between us we have handled both quantitative and qualitative studies including campaign modelling and evaluation, advertisement testing, concept testing, customer satisfaction studies and healthcare audits.

WIDE RANGE SOLUTIONS
OUR ANALYTICAL SOLUTIONS ENABLE BUSINESSES
Consulting and Outsourcing
Healthcare
Healthcare sector is bound to comply with strict regulatory policies and highly liberalized policies has led to many manufacturers’ paving way for stiff competition & have squeezed the profit margins. Thus, it has become the need of the hour for pharma firms to know the expectations of their wholesalers/stockists, chemists/retailers and physicians thoroughly. A firm which better understand the members in their marketing channel will reap the profits consistently and will ensure a sustainable growth in the long run.
Healthcare Analytics Services

The following Healthcare Marketing Analytical insights are provided:

• Expectations from wholesalers, Stockists, Retailers/Chemists and Physicians.
• Factors influencing wholesalers, Stockiest, Retailers/Chemists and Physicians to take-off a company’s product.
• How replenishment happens at chemist on stock out.
• Behaviour towards patient/customer by chemist/retailer on stock out.
• Ascertain reasons for stock out/stock pile-up at different levels of supply chain.
• Impact on demand pattern due to stock out.
• Estimate demand, inventory control, SKU analysis.
• Creation of Consolidated Master File (CMF) which includes information on Drugs, wholesalers, stockists, Retailers/Chemists and Physicians, regions, inventory, supply-chain, etc.,

. Medical Rep Call Analytics Our analytics team provides the following medical rep call related analytical insights:

• Medical Representative and Physician alignment according to specialization.
• FTE calculations of Reps on weekly and monthly basis.
• Rx and TRx data analysis.
• Ascertaining Physician Accessibility based on number of calls received in a specified period.
• Data Extraction on drugs from calls made by Reps to Physicians or Hospitals.
• Creation of Data Supply System (DSS) from Reps and Physicians.
• APLD and HCOS data analysis.

Life sciences With data analytics availing expedite magnification and revelation across multiple industries, life science organizations have made great strides towards becoming analytics-driven through harvesting astuteness from their content from multiple repositories.
We avail companies to accumulate mission-critical data, enhance transparency across supply chain and amend collaboration between suppliers, partners and customers. Life- Science Analytics Services:
• Fast access to real-world evidence. Directly interact with real-world data. Quickly determine study feasibility based on the number of patients meeting criteria. Extract patient populations interactively to reduce required time and resources. Identify patient populations without coding. Reuse and modify criteria against other real-world data assets to compare across populations, reducing time and improving efficiency.
• A complete analytical toolset. Access an analytics library of methodologies that include simple descriptive statistics, predictive analytics and machine learning methods to compare outcome variables of interest across or within patient/member cohorts.